My vote is YES! They've done this before!
How clown craze escalating across Britain coincides with Hollywood remake of Stephen King's 'It'
Coming 30 years after the Stephen King book, a big-screen remake of the clown chiller It might have passed with little fanfare beyond its cult following.
Yet 11 months before the film reaches cinemas, it is already attracting international attention – and some suspicion – due to the sinister "clown craze" now escalating across Britain.
Its makers, New Line Cinema, recently denied any involvement in the sightings after commentators pointed out the coincidental timing of the release of promotional pictures.
Nigel Adams, the Tory MP for Selby and Ainsty, told the Daily Telegraph: "Hollywood has taken a sinister turn with its interpretation of the clown in recent years and if this is in turn coming onto our streets, where people are dressing up to intimidate members of the public, then clearly this needs some thought."
King himself tweeted:
The emergence of "viral marketing," as an approach to advertisement, has been tied to the popularization of the notion that ideas spread like viruses. The field that developed around this notion, memetics, peaked in popularity in the 1990s. As this then began to influence marketing gurus, it took on a life of its own in that new context.
https://en.wikipedia.org/wiki/Viral_marketing
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